Over the years, the efficacy of traditional marketing mediums such as billboard advertisements, full-page classified advertisements in newspapers, and television commercials is going down at an alarming rate. People these days have shunned traditional media and have turned to new media such as the internet and social media for entertainment and to gain information. Hence,…
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Multilingual desktop publishing services and their process
There are many ways entrepreneurs can ensure the survival and success of their ventures in both local and global markets. But none of them even comes close to multilingual DTP services especially when a business needs quality-assured localized and global content for the services or products their company offers. Why even bother with multilingual Desktop…
Why localization is key in the technical industry?
Before the COVID – 19 pandemic, globalization and nationalization were taking their sweet time to carve a place of importance in the minds of entrepreneurs. But during the lockdown days, small, medium and established entrepreneurs finally understood that a brand can only remain sustainable when it comes out of its comfort zone and expands nationally…
How much does marketing localization cost?
Market localization or better known as marketing localization is defined as the set of strategies devised by localization experts that ensures the marketing collateral of a brand or business such as its – Images Prices Linguistic tone CTA UX Social media content Website content and Promotional videos are on par with the linguistic, socio-political, emotional…
Benefits of e-learning localization services for entrepreneurs
In the last ten years, e-learning has been at the forefront of workforce training for companies from all sectors of the global corporate world. Back in the day, employees were subjected to compulsory refresher training seminars in a bid to keep them on top of their game so that the organization that employs them can…
Content localization services to Touch Hearts and Gain Traction
It is becoming difficult to make inroads in people’s heart, especially when it comes to marketing and branding. However, with the help of content localization services connecting with the worldwide audience has become easy as touches the very center of the people. Although translation would always be a great option to make your content available…
Why Do You Need Website Localization Services?
Websites are a proficient method to speak to and interface with our crowds. Notwithstanding, as our online presence goes worldwide, clients are searching for sites that talk straightforwardly to them – in their own language. Today, sites are the business card of days of old – they are the advertising stage used to advance items,…
New study shows Global English Language Learning Industry US$27 Billion by the Year 2027
According to ReportLinker, a technology company that simplifies how analysts and decision makers get industry data claims that global English language learning market to reach us$27 billion by the year 2027. The organization in the latest study also says that amid the COVID-19 crisis, the global market for English Language Learning is around US$9.6 Billion…
Top 3 Ways To Tap Global Markets With Website Translation Services
The Web provides innumerable opportunities to grow revenue and increase profit. However, to maximize reach, organizations have to think beyond communicating only in their native language. Online shoppers these days look for websites in their language. Thus, a company’s digital marketing strategy must include website translation and localization for an increased web presence. Translation can…