Over the years as we have seen the advent of rich literature and industrial boom in both the Asian countries as well the European, it is evident that the need for language translation services has soared high in the recent past for the majority of the world population. Even small businesses in different countries these…
Category: language translation services
Content Localization: Best practices and key to unlock a website’s potential
In the 1970s, American Motors made their midsize car named “the Matador” which meant strength and courage, while the exact didn’t at all translate to Spanish-speaking consumers, as “Matador” in Spanish means “Killer”. This made them realize what a mistake they had made. But it’s not mere brand names that don’t translate well into other…
Differentiating Localization And Language Translation Services
Brands need to expand on a global scale as soon as the opportunity arrives. However with business expansion plans, one must also make sure that they have secured enough resources for localization and language translation services in India. Why? Well, there are several reasons that make localization and translation services indispensable tools for an enterprise…