The website or e-store of a brand is the first point of contact between it and its targeted audience segments. Hence, brands must seek help from professional website localization experts so that the brand in question can leave a lasting positive impression on its targeted audience segments. By following some key website localization best practices,…
What Languages to Translate Your Game into in 2023 (Trends and Insights)
In today’s globalized world, game developers face the challenge of catering to diverse audiences with different languages and cultures. Language translation is crucial for any game developer who wants to reach a wider audience and expand their market share. In this article, we will explore the most popular languages that game developers should consider translating…
How to Build an Effective Localization Strategy for Your Brand?
Localization strategies are needed by brands when they are trying to create a product or service that can be bought or subscribed to by everyone. A product or service only becomes popular when the promotional collateral used to market it is offered in multiple languages and localized versions. This post, however, will shine a light…
Why do localized software sell more?
This is the age where mobile and web apps have penetrated every aspect of society. One cannot even live a single day of their life without using a mobile or web app. The outcome is that the software development sector is booming. This also means that the competition among software development studios is more cutthroat…
Why Do Ecommerce Companies Need e-commerce Translation Services?
Do you run an ecommerce business? Are you having a hard time keeping your ecommerce brand ahead of your rivals? If the answers to the above questions are yes then it is time to avail our ecommerce translation services. What is ecommerce translation? The process of altering the content on the landing pages of an…
Why You Should Prioritize Your Content Localization
Have you ever asked your product team about their worst nightmares? Chances are, discovering errors after a software product has gone live ranks right up there with a root canal or a visit from the in-laws. That’s why plenty of time usually goes into software quality assurance: Detecting and fixing bugs before launch can save…
Importance Of Software Localization In The Current Corporate World
When one gets their hands on an electronic device with User Interface that is configured in a language unknown to them, the device becomes impossible to use. The same situation occurs when one gets their hands on software that has a User Interface, metrics, content and overall design alien to them. Hence, either the software…
Marketing Localization Trends for 2023.
The term ‘marketing localization’ has become synonymous with running an enterprise in recent years and for the right reasons. Defining marketing localization in lucid words is simple. It goes like this. Marketing localization is the process of understanding the target audience and then figuring out the type of content that would resonate with their preferences….
What is the Significance of Localization in Gaming App Development?
Localization is the norm in every sector of the global economy. However, the prominence of localization is second to none when one considers the entertainment sector. Without localization, target audiences of the world would not have access to entertainment mediums such as games from prominent and independent game development studios. Hence, it is no surprise…
Importance Of Software Localization Services For Global Companies
Should software development studios localize their products before they release them to the global market? Yes, they do. This post in the following sections aims to enunciate the many benefits of software localization thereby labelling the service as an important part of the software development sector. Here goes. Localized software attains success in no time…