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The video game industry is one of the fastest-growing industries of the world. It is involved in development, marketing and monetization of video games. Every month, Indian users download more than 1 billion apps from the Play Store. This makes the Indian market attractive for global and local game developers.
Localization is an effective way to widen the market and reach more gamers. Game localization involves modifying a video or mobile game to adapt to the needs and preferences of players in a different geographic region. Capturing more revenue requires high-quality game localization service that recreates the excitement of the original source-language game.
As an industry, video games generated $119.6 billion in revenue during 2018, (SuperData)
Video Game Localization
Localizing the content of a video game is a tedious and detailed task. Here, the video game translator transmits the necessary information to the player in time for him or her to move without a problem.
Translating a video game helps to broaden the user base by spreading it to different countries around the world. Clients can utilize game localization services when looking to expand their game to other regions, in a way that adapts to the local language and culture.
India is home to 10% of the global gaming audience (localizedirect)
Stages Of Game Localization
1. UI content extraction
2. Translation
3. Maintaining Translation Memory
4. Proofreading
5. UI dialog box resizing
6. Testing & validation
7. Delivery
Top 5 Reasons To Localize Your Game
✔ Increase sales
✔ Increase downloads
✔ Competitive edge
✔ Higher ranking in the app store
✔ Keep players engaged
By 2022, experts forecast the gaming industry will produce $196 billion in revenue. (businessinsider)
Your Game Localization Partner
A proper video localization is of utmost importance for expanding to new markets. Therefore, working with an experienced video game localization company is a key to achieve global market success. Professional localization enhances game action as well as improves the players experience.
BeyondWordz is a video game localization company providing cost-effective game localization services for the gaming industry from 30+ years. We work with reliable game publishers and developers. All game translations are done by professional translators who are native speakers, having experience working on games.
We localize mobile, desktop, console, browser, and board games into 100+ Indian and foreign languages. Contact us for your next game localization project ? we can't wait to hear from you!
