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Are you targeting customers in multiple countries? If yes, you will require marketing localization services to appeal to new multilingual consumers. These services help drive action and get audiences to engage with your content.
Marketing localization is the process of adaptation of your marketing content for global audiences. It is about understanding the global audience, considering the relevant content and then localizing it. It takes into account the language and style to fit the local culture.
Worldwide digital ad spend is predicted to reach over $375 billion by 2021. (lyfemarketing)
For your business to succeed in a foreign land, potential customers must be aware of your brand. The best way to achieve this is by having a marketing strategy in place. Once the strategy is formulated, it is essential to translate your documents and promotional materials in a language that your target audience understands. People can connect with your brand easily when they find the content in their native language. Hence, opting for professional marketing localization services can benefit your business in ways you cannot imagine.
✔ Rise in sales
✔ Build a strong brand
✔ Tap global markets
✔ Increase in brand awareness
✔ Build business credibility
The largest ad market in the world, the United States, invested more than 229 billion U.S. dollars in advertising in 2018 (Statista)
1. Updating SEO according to local consumer search habits.
2. Transcreating marketing messages considering the target consumers.
3. Localizing the brand name to adapt a market's language/culture.
4. Changing brand colors to be more appealing to the target market.
5. Opting for Social media localization.
6. Re-designing marketing materials.
Website | Advertisement | Brochure |
White Papers | Newsletter | Booklet |
Presentation | Product Catalog | Business Card |
Case Studies | Press Release | Market Research |
Want to make sure your advertising doesn't get lost in localization? We can help!
BeyondWordz team of linguists, copywriters, and designers are ready to bring your marketing and advertising campaigns to a global audience, quickly and professionally. They can create powerful content that promotes your brand and help you engage with the customer.
Contact us for your next marketing localization project today!
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